Job Description
Position: Content Strategy Director
Company: CNN International
Location: Garowe, Somalia
Experience: 7+ years
Education: Master’s Degree in Journalism, Communications, or Marketing
Employment Type: Full-time
Industry: Media & Digital Marketing
Department: Editorial & Digital Growth
Salary: 4,500,000 – 7,500,000 SSP
Vacancies: 1
Company Overview
CNN International is a global leader in news and information, dedicated to providing accurate, timely, and impactful storytelling across multiple platforms. As part of a world-renowned media network, we strive to connect people with the most significant events happening around the globe. Our mission is to deliver high-quality journalism that informs, inspires, and engages a diverse audience. In the region, we are expanding our digital footprint to better serve local and international audiences seeking reliable news. This role is pivotal as we seek to enhance our presence in East Africa through innovative digital strategies and localized content approaches. We offer a dynamic environment where creativity meets journalistic integrity, providing unparalleled career opportunities in Somalia for professionals looking to make a global impact.
Job Overview
We are seeking a visionary Content Strategy Director to lead our digital content initiatives in the region. This role is designed for a strategic thinker who understands the intersection of traditional journalism and modern digital consumption patterns. You will be responsible for developing and executing a comprehensive content roadmap that drives engagement, increases viewership, and strengthens our brand authority in the digital space. This is a high-level leadership position that requires a deep understanding of audience analytics, SEO, and multi-platform distribution. By joining our team, you will be at the forefront of media evolution, helping to shape how news is consumed in the Horn of Africa. For more information on our global mission, visit https://somaliajobsearch.com.
Key Responsibilities
- Develop and implement a long-term digital content strategy to increase audience retention and engagement across mobile and web platforms.
- Lead a team of digital editors and social media specialists to produce high-quality, timely news content.
- Analyze audience data and performance metrics to refine content distribution and targeting strategies.
- Collaborate with the editorial team to ensure all digital content aligns with CNN’s global journalistic standards.
- Identify emerging digital trends and integrate new technologies into the content production workflow.
- Manage the content lifecycle from ideation and production to distribution and performance analysis.
Required Skills
- Expertise in digital content lifecycle management and multi-platform distribution strategies.
- Advanced proficiency in data analytics tools (Google Analytics, Chartbeat, or similar).
- Strong leadership and team management capabilities in a fast-paced environment.
- Exceptional understanding of SEO principles and digital audience growth tactics.
- Deep knowledge of international media standards and journalistic ethics.
Education
A Master’s degree in Journalism, Mass Communication, Digital Media, or a related field is required. A Bachelor’s degree with significant professional experience may be considered in exceptional cases.
Experience
A minimum of 7 years of experience in digital content strategy, media management, or high-level editorial roles is essential. Proven experience in managing large-scale digital transformations or leading creative teams in a global media organization is highly preferred.
Salary
The monthly salary for this position ranges from 4,500,000 SSP to 7,500,000 SSP, depending on experience and qualifications.
Benefits
- Competitive international-standard salary package.
- Comprehensive health and wellness insurance.
- Professional development and continuous learning stipends.
- Flexible working arrangements and remote work options.
- Global networking opportunities within the CNN network.
Training
- Advanced digital analytics certification programs.
- Leadership and management training for senior executives.
- Specialized workshops on emerging media technologies.
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Working Environment
The working environment is highly professional, fast-paced, and collaborative. You will work alongside some of the best journalists and digital experts in the industry. While the role is based in Garowe, the digital nature of the work allows for significant interaction with global teams across different time zones. We prioritize a culture of excellence, innovation, and respect.
Application Process
Interested candidates should submit their CV and a comprehensive portfolio demonstrating their strategic content successes through our official portal. Please ensure all documentation is up to date. For more career opportunities in Somalia, please monitor our updates regularly.
For additional regional insights, visit https://zimbabwejobsearch.com/job-vacancy-in-zimbabwe/.
Equal Opportunity Statement
CNN International is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, or disability status.